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Google Offers Extended - How will your paid search and affiliate campaigns profit?

As affiliate programmes and coupon platforms continue to defy the recession biting into the high street – and in fact, proliferating because of it – Google have once again proved that they never miss a trend by adding Google Offer Extensions to their Google Offers platform. This new addition allows advertisers to create one additional link on their paid search ads. The link then does exactly what it says on the tin: it delivers customers to pages on the advertiser’s site where there are online and offline offers to be redeemed.

What are the benefits of this new platform? Legion. Not only will your website be promoted, but the “offline” offers will lead to actual footfall to the brand’s physical store on the high street or elsewhere. The ads also come with a Google+ feature which adds an increasingly important social network dimension to your paid search campaign. Furthermore, it’s a form of affiliate marketing.

Because of Google’s unparalleled strength and reach, Google Offer Extensions is a highly cost-effective tool, charged on a PPC basis. If you aren’t already managing paid search campaigns online, it’s worth noting that even without Google Offers, the tool is a largely risk-free and highly effective route to increased online traffic and revenue, as Intelligent Reach’s clients have found out. Ask your Client Performance Manager about Intelligent Reach’s long-tail and generic PPC tools, and once you’re pulling in the extra conversions thanks to our expertise, we can help you experiment with Google Offers Extensions to commercialise even further...

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The Award-Winning PLatform, Loved by OUR Customers...

Capterra 4.5 out of 5Technology Vendor of the YearGlobas Business Excellence Awards Outstanding New Product ServiceThe Saas Awards Finalist 2021UK Business Tech Awards WInner
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