Data Visualiser is a visual representation of a complex set of validation routines that are carried out on every product in your data feeds, every day. Are there duplicates? Are some products missing mandatory information? Are product categories not being properly mapped?
The health of the feed is represented as a funnel so you can quickly see, by the degree of narrowing, which stage of the validation process is failing. For example, if category mapping has not been completed for 10% of products, this will show as narrowing of the bottom of the funnel.
Every step of the validation process is represented by a layer of the funnel, giving really clear quantification and clarification of what the issue is, and how many products are being affected.
The data visualiser checks data validity, and monitors the health of every product feed in your account, by automatically testing for things like missing attributes, invalid attributes, missing categories, unmapped categories and out of stock items.
Feed health is represented by a funnel. Where there is narrowing of the funnel, this shows that products are being excluded from the master feed due to missing or broken attributes during the validation process.