Drive Online to Offline
From CLicks to Bricks...
Convert clicks into footfall by driving relevance and linking product listings with physical stores. Build a flawlessly geo-optimised product data feed to dominate “near me” queries.
The high street still plays an important role in retail, as shoppers have the advantage of inspecting and trying products before purchase.
To drive visits into physical stores via Local Inventory Ads and Facebook Dynamic Ads, retailers and brands need an optimised product data feed - but many are not confident in the strength of their product data.
If your product data is incomplete, inaccurate or lacking in rich attributes, your products will struggle to get seen. Marketing budgets will be wasted for few clicks and very little ROAS, dragging you into the cycle of investing more into poor performing ads and a low return.
As your product catalogue and availability change, it can be difficult to update your product data quickly. Manual updates struggle to grant you the scalability you want to streamline your work and speed up product performance growth, which can lead to a poor customer experience.
A faulty checkout process impacts your customer's buying experience. Wrong information on stock availability can result in unhappy customers. It ultimately affects your overall sales, customer acquisition, and profitability.
With the Intelligent Reach platform, drive in-store traffic by delivering a flawless multichannel search experience for shoppers looking to buy. Optimise and enrich your product data feed with relevant and up-to-date attributes so customers can reap the benefits of finding your products near them.
Don't miss out on high purchasing intent customer acquisition opportunities. Easily fix and optimise product data at scale to become visible in customer searches when looking to buy near them, right now.
Flawlessly leverage information like opening hours, store proximity, price, and inventory - when clicked - to accelerate the purchasing journey. Save your buyer's time and build a positive customer experience.
Reap the benefits of Online-to-Offline (O2O) to draw digital users into physical shoppers. Increase conversions with the convenience of localisation, and build more upselling opportunities in-store.
Seamlessly running both Product Listing Ads and Google Local Inventory Ads with complete, attribute-rich feeds, gives a competitive advantage to your digital strategy, increasing your store exposure in users queries.
Our main goals are to continually optimise each feed to ensure we have the highest quality of product data visible to all customers at all times. We chose Intelligent Reach as it had a great platform which looked easy to use and made total sense to us from the very first time seeing it
Emily Joseph,
Senior Digital Marketing Manager, Liberty