Quick tips, hints and insights to help you get the most out of the Intelligent Reach platform.
Home Hints & Tips Page 3
Home Hints & Tips Page 3
Quick tips, hints and insights to help you get the most out of the Intelligent Reach platform.
Instagram recently introduced a new way to shop on their app and users seem to like it – in fact, BigCommerce reported a 1,416% increase in traffic for businesses using Shopping on Instagram. This article will […]
Google Shopping is a critical channel within ecommerce and a key driver in ROI, accounting for 82% of retail ad spend in the UK and 88% of clicks (Adthena Search Advertising Report 2019).
Note: Google is currently transitioning from Smart Shopping Campaigns to “Performance Max,” which should further improve your conversion rates and return-on-ad-spend (ROAS). But Smart Shopping optimisation tips found in this article will remain just as […]
An O2O commerce strategy is a crucial part of retail nowadays, made even more important by the recent failings of the high street. But what is an O2O commerce strategy? An O2O commerce strategy is […]
Forrester Research predicts that many challenges are due to plague businesses in 2018 and has branded it “a year of reckoning”. It doesn’t seem like good news, does it?
A product is underperforming, invisible to consumers or simply has a low click-through rate. You need to enhance visibility and clicks, fast.
Not surprisingly, price is a compulsory attribute across all online marketig channels and partners, however the level of pricing detail can vary greatly.
Optimising your product data is one thing, ensuring it remains up to date and optimised is another. Retailers should update their product data feeds at least daily to ensure accuracy.
Ensuring valid, product-level landing pages may seem like obvious advice but you would be surprised at how many retailers have broken links in their product feed, where the product or page no longer exists.