Online guides to help you get the most out of our platform
Online guides to help you get the most out of our platform
Understanding how you measure success is vital to performance. This may seem oversimplified, but you’d be amazed at how many retailers are doing the following:
The quality of your product data feed determines your online success.
An online marketplace (sometimes referred to as online e-commerce marketplace) is essentially a transactional e-commerce site where online consumers can choose products from thousands of third party e-tailers in a secure and optimised interface. eBay […]
In our previous post we compared the relative efficiency of two fundamentally different Google Shopping bid strategies. We looked firstly at a tiered margin structure and how we could potentially upweight bids for higher margin […]
As you are by now hopefully aware, on February 13th 2013 Google are launching one of the biggest ever changes to the search landscape. That is of course, the changes to take Google Product Search […]
In this short series we will be using some of our existing data to model various bid strategies to try and provide a definitive path for bidding success. We will be looking to publish a […]
Our Integration Director, Matt Sullivan, has compiled a quick list of some important factors that Intelligent Reach would recommend when merchants wish to promote their products via Google Product Search or Google Merchant Centre as […]
As affiliate programmes and coupon platforms continue to defy the recession biting into the high street – and in fact, proliferating because of it – Google have once again proved that they never miss a […]
According to the latest Digital Life report from TNS, which surveyed 72,000 web users from across 60 nations, many businesses may be creating "digital waste" via their social media marketing campaigns. According to the findings, […]