Rakuten Advertising

What is Rakuten Advertising?

Formerly known as Rakuten Linkshare and then Rakuten Marketing, Rakuten Advertising began more than 25 years ago with a focus on affiliate marketing. Since then, the offering has grown to include media networking and influencer marketing, providing solutions for any industry.

In affiliate marketing, the company has more than 150,000 partners, provides global benchmarking, and uses the most advanced affiliate marketing AI technology to ensure that brands can get the results they desire.

Within influencer marketing, Rakuten Advertising provides brands with the opportunity to manage influencers and activations from one place, leveraging creator-powered marketing to its full effect, ensuring that the strategy always stays competitive and delivers results.

Across its media network, the company connects advertisers with difficult to reach audiences. Powered by a vast ecosystem that operates in 30 countries and with more than 28,000 employees, businesses can capture a captive audience from the smallest to the largest screens, offering a scalable setup as required.

Perfect for industries across finance, travel and retail, Rakuten Advertising offers a worldwide advertising solution that ensures market leading insights and results.

How does Intelligent Reach integrate with Rakuten Advertising?

Intelligent Reach makes it easier for brands to improve their product data and send it to Rakuten Advertising in the format they require.

Award-winning ecommerce software, Intelligent Reach offers:

• easy integration into any product data system, including legacy solutions;
• a simplified marketplace management solution - providing product feed optimisation at scale for each individual marketplace, social and digital channel on which you sell or advertise;
• a managed service in case of any difficulties – help is available whenever it’s required;
• providing price and product information management;
• offering dynamic labelling via the Label Manager to quickly and easily maximise your sales efforts;
• providing content experimentation and advanced A/B and multivariate testing of product data to prove what works and what doesn’t with a scientific, easy-to-understand dashboard;

and much, much more!

Sell more with Intelligent Reach and Rakuten Advertising

Make the most of your marketing spend by choosing a solution that works. Ensure that your product data is the best it can be – book a demo of Intelligent Reach today.