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Content Experimentation

Make decisions without the guesswork, and take action for real results. Scientifically prove that your listings are the best they can be via A/B and MVT testing your product titles, product types and product images. On average, by testing their products over 12 months, clients boosted impressions by 79%, clicks by 109% and conversion rate by 16.7%.

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Intelligent Reach offered a platform enabling us to quickly and efficiently optimise our data, as well as experimentation tools we can utilise to test our ideas.

Sian Wells

PPC Executive, Pets at Home

The Benefits


Transform your product data feeds across channels and marketplaces, by making actionable decisions based on scientific testing.

Drive real performance through informed decisions

Our metrics driven testing and product ads optimisation revolutionises the way retailers and brands drive their online performance across all channels and marketplaces.


Experiment and optimise your product data at scale

By managing your product data and experiments in the same platform, you can quickly assess ideas and optimise accordingly, to improve ad performance and drive incremental revenue.


Get a competitive edge by rapidly responding to trends

It’s difficult to stay on top of what works best on each marketing channel; with Content Experimentation, your product data has a competitive advantage. It reveals what can drive performance before your competitors learn how to capitalise on changing trends.


Our Data Management makes it quick and easy to integrate your product data feeds to start selling across 1500+ channels and marketplace partners. With Content Experimentation, we make it easy to run different types of experiments for different channels, including Google Shopping, Facebook, and marketplaces such as Amazon or eBay. Whether it is Product Titles, Product Images, and Product Categories, we make it easy for you to get the answers you're looking for.

More Datasheets

All Datasheets

List Manager

Empowering you with even more control of your product feed, List Manager allows for quick and easy manipulation of data, which can be pulled from a Google sheet automatically.

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Online-to-offline add on

Drive in-store traffic with the Intelligent Reach platform by providing a seamless multichannel search experience for shoppers looking to buy. To better match "near-me" search queries, optimise and enrich your product data feed with accurate and up-to-date store information, and click-and-collect options.

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Data Connector

Get the most out of your product listings ads with unrivalled data insight. Integrate your Google performance data and transform your products into best sellers. Use Google Ads data across the IR platform to drive product visibility, conversions & incremental revenues

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The Award-Winning PLatform, Loved by OUR Customers...

Capterra 4.5 out of 5
Technology Vendor of the Year
Globas Business Excellence Awards Outstanding New Product Service

The Award-Winning PLatform, Loved by OUR Customers...

Capterra 4.5 out of 5Technology Vendor of the YearGlobas Business Excellence Awards Outstanding New Product ServiceThe Saas Awards Finalist 2021UK Business Tech Awards WInner
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