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Datasheet

Label Manager

Up your product data management game with the Label Manager

At a Glance

Get agility for flawless campaign management

Combine product attributes and performance data to create labels for groups of products to organise, experiment, optimise, and launch campaigns . We're sure you'll find many innovative ways to make great use of the Label Manager.

The Benefits

Our Label Manager makes digital selling an even more seamless experience

By empowering you with custom labelling, product data management becomes easy when segmenting your product groups into categories based on attributes, margins, SKUs, shipping, or even performance KPIs. Take your product groups into Content Experimentation to help you better target products when optimising.
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Take control of your own data

Use our Label Manager to easily group your products into collections and launch targeted campaigns.

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Move products to the right Adgroups

Use labels to identify products and quickly make dynamic targeted changes at scale to help you adjust product data.

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Increase product visibility

Use our Content Experimentation to optimise these products and turn invisible products into winners.

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"The Rules & Labels builder is extremely easy to use and allows us to quickly improve and enhance our feed; having a massive impact on our Shopping visibility and the queries we match for"

Sian Wells

PPC Executive, Pets at Home

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