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Datasheet

Data Connector

Integrate your Google peformance data and transform your products into best sellers

At a Glance

Get the most out of your product listings ads with unrivalled data insight

Use Google Ads data across the IR platform to drive product visibility, conversions & incremental revenues

The Benefits

Integrate your Google Ads metrics to turn your products into bestsellers

Easily import your Google Ads performance data into the Intelligent Reach platform for better control over your Google Shopping campaigns. Use performance KPIs to identify and segment products into groups, and take action to optimise product performance. The ability to identify these products and take action at scale saves time, improves product visibility and increases your ROI.
Hexagon

Ensure your data matches Google Ads view of success

Import Google Shopping Performance data from the Google Ads platform (via API). From here, the power of success is yours.

Hexagon

Segment products into groups and take control

Target product groups based on their performance KPIs with clear transparency over products, and take action for ultimate optimisation.

Hexagon

Make the most out of your product ads

Seamlessly apply customer labels, create exclusions, promotions, experiments, and more. Maximise product visibility, drive revenue, and increase ROAS.

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"The new Intelligent Reach Data Connector for Google Ads has allowed us to integrate Google Ads performance data directly into our custom label strategy. We already knew that 56% of our products on Google Shopping were delivering 0 impressions, but by using the connector to apply dynamic custom labels to these items on a daily basis, we were able to generate incremental revenue through a fully automated strategy which now focusses on giving these lines the exposure they need to grow."

Kieran Stott

Paid Media & Marketing Manager, Roman Originals

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