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Success Stories

Lenovo See Google Shopping Uplift

Lenovo used our intuitive solution to improve their Google Shopping campaigns. Take a look at the results they saw and how it benefited them.

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At A Glance

What they wanted, what they got

Lenovo struggled to get control over multiple feeds with their previous provider, which made it even harder to improve their performance across the board. After integrating with the Intelligent Reach platform, our high-quality feed provision, expert guidance, and proprietary platform helped Lenovo see an immediate uplift in Google Shopping.

The Results

Conversion Rate

The Challenge

Getting the right traction on multiple Shopping Search channels

Lenovo struggled to manage multiple feeds and improve performances on multiple Shopping Search partners including eBay Commerce Network, GetPrice, and Google Shopping.

How we Helped

Giving them agility to find and manage their optimal online partner mix

Consumers now spend more

Our platform increased AOV (Average Order Value) by an overage of 20% MoM. Nine months after starting the partnership, their AOV is 61% higher than the first month.

Each click now drives revenues

Revenue Per Click has risen by an average of 20% MoM. Nine months after starting the partnership, Revenue Per Click stood at over 155% that of the first month.

Boosted Performance KPIs

Lenovo have experienced 5X as many Visits from Shopping Search and accrued 3X as much Revenue from this channel YoY, compared to their previous feed and account management provider.

The Outcome

Lenovo are generating rapturous performances

Compared to their previous provider, they saw 5x as many visits from Shopping Search and accrued 3x as much revenue from Google Shopping.

Conversion Rate
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Switching to Intelligent Reach from our previous provider was the best thing we have done for our Google Shopping campaigns. We immediately saw a massive uplift in clicks and revenue. Working with them over time we have developed clever strategies to increase exposure against our competitors and generate more traffic. They are a key component to our expansion into other channels such as eBay too. Very switched on and knowledgeable team and I couldn't recommend them enough!

Christopher Jowsey,

Head of eCommerce, Australia and New Zealand
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