E-commerce businesses are faced with a difficult task: maintaining profitability while expanding marketing spend and winning product-level advertising competition. The webinar reveals how FatFace is utilising A/B tests on Google Shopping to optimise product attributes and achieve higher impressions and clicks while lowering CPC.
You will learn...
Head of Customer Succes & Performance, Intelligent Reach
Online Acquisition Manager, FatFace
Account Director, Incubeta
Editor, Internet Retailing