What is Rakuten?

Rakuten is the largest and most-trusted online marketplace in Japan (the 4^th largest e-commerce market in the world) with just under 50,000 shops selling products across all categories to 111 million customers. Hugely popular with consumers, the company accounts for 36% of the apparel market within the country.

Rakuten is also popular around the world, having grown via acquisitions including Play.com and Buy.com, and operates different online marketplaces depending on the country. The strategy has proven to be a success with revenues of $12.8 billion in 2021.

In France, Germany and the US, the company offers ecommerce marketplaces. In the UK, the company provides a cashback marketplace alongside Kobo and Rakuten TV.

Rakuten offers an easy-to-follow onboarding schedule for brands and retailers to ensure that merchants know exactly what to do to succeed on the marketplace. The resources are expansive, informative, and are offered in a host of different languages.

How does Intelligent Reach integrate with Rakuten?

Intelligent Reach offers award-winning ecommerce management software that excels at taking your product data and sales to the next level. Our integration with Rakuten includes:

• maintaining accurate stock levels that sync in (almost) real-time;
• easily integrating into any product data system, including legacy solutions;
• making marketplace management a breeze by supporting vendors to go live and sell faster than they may have done previously;
• optimising product feeds at scale for each individual marketplace or channel (including Rakuten) from one centralised location;
• offering a managed service in case of any difficulties – help is available whenever it’s required;
• providing price and product information management;
• offering dynamic labelling to quickly and easily maximise your sales efforts on the platform;
• providing content experimentation and advanced A/B and multivariate testing of product data to prove what works and what doesn’t with a scientific, easy-to-understand dashboard;

and much, much more!

Sell more with Rakuten and Intelligent Reach

Improve the quality of your product data and take your sales to new heights on the Rakuten marketplace. Book a demo of Intelligent Reach to learn more.