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2021 a/b tests takeaways
We ran hundreds of experiments last year, on our platform. If you're a digital marketer running ads for a big e-commerce business, we've summarised the key takeaways you need to know about.
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what's in it?
- Why A/B testing is vital for your feeds
- Importance of attributes
- Value of building relevance
- Significance of talking local
- Manual VS optimised process
