Including accurate stock levels within the product feed (or having a secondary data feed for such information) allows consumers to only view those products which they are actually able to purchase, managing their expectations from initial product search to purchase.
From a consumer point of view there is nothing worse than researching products, selecting an item and then realising that the item is out of stock on reaching the product page.
Intelligent Reach offer the ability to integrate stock availability, automatically pulling this attribute multiple times a day to ensure full accuracy.
For more tips on how to optimise your product data quality and start improving your product data and drive real revenue improvements, download our free eBook.
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