Online guides to help you get the most out of our platform
Online guides to help you get the most out of our platform
Google Product Category and Product Type may sound similar but are, in fact, subtly different.
Focus on Google Shopping Product Feed Optimisation to increase visibility and grow revenue You might be interested to know that we cover all of these tips and more in our dedicated Ultimate Google Shopping Optimisation […]
In May 2020, Google delighted online merchants in the US by launching free product listings on the platform. This meant that even budget-conscious retailers could suddenly gain exposure without spending a single penny. Not a […]
Product feed optimisation delivers a huge boost to impressions, clicks and revenue. But 80% of retailers don't optimise their product data.
A/B testing, and content experimentation, in general, is one of the most powerful levers in product-level advertising, but it is often neglected. From a survey that we recently conducted in partnership with IMRG, almost 88% […]
We make switching data feed providers seamless and easy, so your data is exactly where it is today - and better!
You’ve probably noticed that most Amazon product listings look kind of the same. That’s not particularly surprising: They all follow a rather generic template. Amazon’s standard product listing sections are very similar, and they’re arranged […]
Want to push your in-store footfall? Google Local Inventory Ads and Facebook Store Traffic Ads are some of the most powerful ways to get online shoppers to convert in your offline stores.
Your product data feed is the main weapon in your digital marketing armoury. A state-of-the-art product data management platform will help you get the most out of it.